+1 (416) 651-0143 | enrico@customerforesight.com
Mar 22
E-Commerce in B2B sales

E-Commerce & B2B Sales

E-Commerce in the B2B Arena (Recent study shows the potential of e -commerce in B2B Sales) According to most available statistics, e-commerce represents about 10% of all retail sales. These statistics generally apply to consumer retail sales, the B2C arena. A recent study competitive intelligence conducted by Customer Foresight showed…
Feb 24
small business

Competitive Intelligence for Small Businesses & Startups

Launching or scaling a business is an intense journey. Unchecked assumptions and market blind spots can quickly convert a promising venture into a costly failure. To survive and scale, founders and small business owners must minimize threats and aggressively capitalize on market gaps. While traditional market research often demands hefty…
Jan 30
competitive intelligence client services

Competitive Intelligence & Your Clients

Using Competitive Intelligence to Improve Client Relations through Empathy What’s this? “Competitive Intelligence” and “Empathy” in the same sentence? Absolutely! Competitive Intelligence (via such methodologies as mystery shopping and the debriefing of frontline staff such as sales and customer service reps) can be used to close the physical and psychological…
Jan 04

Listening to Competitors and Clients for strategic insights

Do You Know What Your Competitors and Clients Are Saying About You? Using Competitive Intelligence to Uncover Vulnerabilities in Your Products and Services   Many Competitive Intelligence studies are conducted to uncover strategic information on competitors within a specific industry sector such as: New product/service development; Sales and marketing strategies;…
Nov 15

Canadian Medical Marijuana Market

Brief on the Canadian Market for Medical Marijuana (November, 2016) OBJECTIVE The objective of this brief is to provide an overview of the medical marijuana market in Canada based on publicly available information. It is not meant to take the place of a comprehensive study of the various factors impacting…
Mar 21

The Executive Guide to B2B Human Intelligence (HUMINT)

In B2B competitive strategy, reliance on published market reports, static financial filings, and corporate marketing yields an incomplete picture. These secondary sources only reveal what your rivals want the public to see. By the time a competitor’s new direction appears in a press release or annual report, the opportunity to…